The new 2009 Nissan Cube is aimed at a younger generation, and the marketing efforts that the company is making just reinforce that idea. The Nissan Cube, in one recent marketing campaign, is being referred to not as a car, but as a “Mobile Device.”
In many ways, the 2009 Nissan cube fits wonderfully into the digital age. In the same way that a buyer might customize a cell phone or a laptop, they can customize their Nissan Cube. The campaign is using other terms from the digital world, such as “browse,” “search engine,” “set preferences,” and “storage capacity” as well.
These ads are designed to appear on computer screens, cell phone screens, movie theatre screens, and of course television screens. These ads draw attention to the Cube’s unusual design, as well as its low price.
If you’re in the market for a new Mobile Device, check out the 2009 Nissan Cube.
